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Important Update:
Breakthrough has Become Members-Only
We have proudly served the residential real estate industry since 2012 offering the largest collection of marketing and business-building tools, often at no charge. As the real estate and technology landscapes transform, we're adapting our business model to ensure we deliver the most innovative tools and content for today's agents.
Become a Breakthrough Member to access all of the features, benefits and content on the new Breakthrough.
Here are the game-changing insights and strategies you've been looking for! Lab Coat Agents, the #1 Facebook group in real estate, and Breakthrough Broker teamed up to bring four powerhouse agents together to discuss what they’re doing to adapt to the current market and how they’re planning for a brighter future.
Learn from the founder of Coming Soon Homes and broker of Marti Hampton Real EstateMarti Hampton, #1 realtor of The Loken Group at Keller Williams Karina Loken, CEO of Halton Pardee + PartnersTami Halton Pardee, and top real estate broker at Douglas Elliman Real Estate Lauren Muss when you watch this transformational on-demand webinar.
A very special thanks to these legends for their time and insight!
Here's what you can expect to learn:
How to show up for your friends, community, and SOI
Insight on the diversity of the crisis and how it has affected states worldwide
What you can do to adapt to the current situation
Tips for new agents
Future planning, being prepared, and having the right mindset
We understand the pandemic has thrown us all into uncertainty. We're here to provide you with all the resources you need to stay motivated and keep the momentum going.
Videos, videos, videos! Update your handles, websites, social media, and make sure your information is correct.
Educate your SOI on proper safety measures your company is taking. You can use video for this too and place it on your website and social media.
Provide messaging that is thoughtful and informational.
If your focus is listings, then focus on the launch.
Be prepared.
If you're a new agent, don't get attached to the outcome. Make the most out of a phone call.
How to risk at a high level.
Key Takeaways From Tami:
The truth is in the data.
Start something different to keep your clients informed, like her own "Talking with Tami," which is a Q&A format.
Utilize the MLS.
3D dollhouse tours are your best friend.
If you're a new agent, write it all out! Set goals and ask yourself, "What do you want?".
Key Takeaways From Karina:
Start getting in the right mindset and no matter what you do, stay positive.
There are different crises. Houston was affected by Hurricane Ike and Harvey. The COVID-19 in Houston hit differently than other states.
Show up for your community.
Lead generation is a great tool and what platforms work.
The gift you have as a new agent is that you're a new agent.
Key Takeaways From Lauren
New York has been hit the hardest, but it's ultimately up to the buyer or seller whether and where they are at in the process. Can't pitch right now.
Stay positive and daily to weekly calls are must.
Prescreening is a great tool right now.
For the new agent, this is your time to listen, gain as much insight from seasoned agents, take notes, and sign up for everything.
Below are additional resources to help you build a stronger business during this difficult time.
Virtual hugs Social Post
Now's your chance to pass on a hug! Demonstrate your dedication and thoughtfulness to your SOI with these cheery 'Virtual Hugs' Social Posts.
kids 'stay at home' activity sheet
We realize this is a time of patience. If you have clients' whose kids are at home, be the hero and alleviate their stress with this Kids 'Stay at Home' Activity Sheet.
Marti has accrued multiple awards for being the #1 RE/MAX Team in the US, #3 RE/MAX Team in the World, multiple Diamond Club Awards, and continuous ranking as a Top Agents in the US. She has been listed as one of “The Most Powerful Women in Real Estate” in the National Relocation & Real Estate Magazine and has been a finalist for Inman’s “Innovator of the Year Award” for her international Coming Soon Homes platform.
After being #1 at RE/MAX from 2014-2019, Marti is taking on a fresh, new challenge in 2020—to be #1 amongst other innovative, game-changing agents and teams at eXp Realty.
Karina Loken - The Loken Group, a team of specialists out of the Keller Williams Platinum office, serves real estate buyers, sellers, and investors in all 9 counties in the Greater Houston Area.
1 out of Large Real Estate Teams in Houston (Ranked by 2018 Sales Volume and Units – $517.91 million volume - by the “Houston Business Journal”)
1 out of all Residential Real Estate Teams in Texas (based on 2018 Units and Volume, ("Wall Street Journal Real Trends")
1 out of Keller Williams Teams and Groups Worldwide (based on units and volume closed in 2018, KWRI)
Founder and CEO of Halton Pardee + Partners, Tami Halton Pardee has established dramatic new standards of success in real estate. She is the creator of a cutting-edge concierge brokerage model, using specialized teams to create life-changing client experiences in buying and selling homes. Since its inception in 2004, Halton Pardee has sold over $3.8 billion worth of residential and commercial real estate and grown to four offices across California.
Want Talking with Tami videos delivered directly to your inbox? Visit Haltonpardee.com and subscribe to our newsletter!
A native New Yorker, Lauren Muss has been in the real estate business since 1994, achieving more than $5 billion in sales. Since 2007, she has been consistently recognized by the Wall Street Journal as one of the "Top 100” agents in the nation and "Top 10" in NYC. She was awarded Top Individual Broker in 2017, 2016, 2013 and 2010, and consistently ranks among the “Top 10” brokers in the industry. She also received the "Deal of the Year" award in 2007.
Since receiving the Rookie of the Year award in 2002 at Century 21, Tristan Ahumada has increased his sales productivity to an uncommon level. Not only is he ranked in the top 3% throughout all of Keller Williams nationwide out of 100,000 agents, he continually sets new standards in the industry. In 2015, his sales volume was approximately $60 million.
After a successful career as a top-producing real estate agent and building a mid-sized real estate company in Colorado, broker and owner Eric Sachs and his business partner sold their company. Then, they followed their passion for helping those in the real estate industry by founding Breakthrough Broker. Eric is a recognized national speaker and is dedicated to helping real estate agents, title companies, and mortgage companies build successful businesses.
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