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Explore the Marketing Center

Proven Strategies to Win Every Listing Presentation

Curious to know how Jordan Cohen, the #1 RE/MAX Agent Worldwide annually closes over $300,000,000 in sales? Jordan shares how he has become one of the top agents in the world, without a big team by making sure he never loses a listing presentation.

Jordan Cohen is the six-time #1 RE/MAX Agent Worldwide and prefers to work alone with two assistants, Kristi Dougherty for 16 years, and Madison Adams for nearly 3 years.

"A Listing Presentation is the most important skill an agent can have." Find more strategies and tips in Jordan's book: The Agent's Edge

What to expect:

  • How to sound better than any other agent that potential clients interview.
  • Why you should always go FIRST at a listing appointment.
  • The difference between WANT and NEED when it comes to hiring you.
  • And much more!

Check out the recorded webinar below!

More Resources

Listing Presentations
Buyer Presentations
2023 Marketing Action Plan
Open House Items
Listing Marketing
Social Media Resources
Jordan Cohen's Book

additional helpful on-demand webinars

On-Demand Webinar: 2023 Business & Marketing Planning Workshop
On-Demand Webinar: Shifts & New Marketing Opportunities
On Demand Webinar: 14 Ideas For Crushing 2023
On-Demand Webinar: Social Media Mistakes To Avoid

About our Guest Speaker

Jordan Cohen, #1 RE/MAX Agent Worldwide

Jordan Cohen is the six time #1 RE/MAX Agent Worldwide. He annually closes over $300,000,000 in sales. Jordan prefers to work alone with two assistants, Kristi Dougherty for 16 years, and Madison Adams for nearly 3 years. He does not employ a team or partners.

Jordan graduated from Cal State Northridge in 1990 with a Communications Degree with an emphasis in Sales and Marketing, and headed straight into Real Estate. Jordan started off in entry level housing for the first seven years of his career before transitioning into the luxury market.

Jordan has represented approximately 150 professional athletes and numerous actors and entertainers throughout his 33 years in the business.

This year, Jordan is releasing his first book titled The Agents Edge-Secret Strategies To Win Listings And Make Your Fortune Selling Real Estate. Published by Harper Collins Leadership, the book is now available at www.jordancohen.com/book

Jordan’s greatest pleasure is spending quality time with his family. He also enjoys sports and travel whenever possible. Jordan is happily married to Becky, his wife of 30 years. Together, they have two children, Cameron, age 27, and Cassidy, age 23.

Office: (818) 435-5220
DRE License: 01103362
Email: Jordan@JordanCohen.com
Web: www.JordanCohen.com
Instagram: @jordancohen1
Book: The Agent's Edge
1st Inman Winner – Top Luxury Agent Award

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Technology, marketing, & strategy your real estate business needs!

Being a Real Estate Professional is challenging. Finding the time and technology to stay top of mind and generate new business is a full-time job. Breakthrough Broker is here to help.

Equipped with features such as:

Workbooks, checklists, playbooks, and workshops to support the growth and management of your business.
Easy-to-use marketing technology to create and customize professional marketing designs.
Direct mail marketing services and engaging social media content.

Create your free account and join over 600,000 other real estate pros.

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A guide to your advanced real estate marketing tool kit.
Click through the menu on that left to see all the incredible perks of your BB Plus membership, as well as tutorials for using them to save more time and sell more homes.
MLS Lookup
Automated Postcard Campaigns
Social Posts
Team Designs
Preset Brand Color
Headshot Library
Other BB Plus Benefits
Using MLS Lookup
Create marketing for your listing in seconds
  1. Find a marketing template you love.
  2. Enter your listing’s MLS number in the left sidebar.
  3. Watch as your listing’s information and photos instantly populate the item.
  1. Double check for accuracy.
  2. Download for free, share on social media, or use our printing and shipping services.
  3. Create marketing for your listing in seconds.
Select a template and try the MLS Lookup!
Using Automated Postcard Campaigns
Take care of your sphere marketing for the year with just a few clicks.
  1. Choose a postcard set.
  2. Customize your postcards with your information and special message.
  3. Upload your contacts’ addresses or purchase a mailing list.
  1. Purchase your direct mail campaign.
  2. Sit back and relax! Each postcard will be automatically sent at the right time throughout the year.
Create your Automated Postcard Campaign!
Setting up team and two-agent branding
Market as a team.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Upload your teammate or team’s information, headshot, and logo.
  3. Open your desired marketing template and select two-agent or team in the left sidebar.
  1. Whatch your teammate or team's information instantly populate the item.
Try team branding by editing a template!
Selecting your preset brand color
Say good bye to “Frankenstein” marketing.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Click the Edit Primary Brand Color widget.
  3. Select your brand color with the color picker or enter the Hexcode and click Select.
  1. Moving forward, every customizable marketing template you edit will automatically load with your brand color.
Using your headshot and logo library
Put your best look forward.
  1. Visit your BB Plus profile using the waffle icon in the to pright corner.
  2. Upload additional headshots and logos.
  3. Click Update to save changes.
  1. Edit your favorite marketing template and click on the headshot or logo image slot to pull up your library of images and select.
Other BB Plus Benefits
Premium Designs & Content
Eye-catching, exclusive marketing material and print collateral branded for you.
Unlimited Downloads
Every standard & premium content piece downloaded as much as you.
10% Off Print Orders
Receive 10% off all print orders, including our direct mail services.