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Explore the Marketing Center

Closing Day Is a Social Media Gold Mine

It’s closing day! While this day is exciting for both you and your client, it also serves as a great source for current and future social media content. Online Performance Coach, Giselle Ugarte, has a checklist to make sure you get all of the content you need.

Research has proven there isn’t much better content to post on your Facebook or Instagram than content that happens organically - real people, real events, real-time. What better event to capture than closing day. It’s joyous, sometimes hectic, but it’s a perfect opportunity to show what you do best. After all, you’re getting your client into their dream home.

So what can you capture during this day? Giselle has put together a social media closing day checklist for curating beautifully organic content. We’re talking FIVE different posts you can recycle, repurpose and repost, over and again.

Think of how many closing days you have within a year and if you used this each time, how much content you could produce without ever having to go outside of your normal day-to-day duties!

Download your free checklist here (just below the ‘Now Reading’ section) and don’t forget to tag @giselleugarte in your posts!

Breakthrough Broker Resources

Social Media Closing Day Checklist
10 Engaging Posts for Instagram

helpful on-demand webinars

On-Demand Webinar: Say Goodbye to Social Media Mistakes
On-Demand Webinar: 5 Social Media Mistakes and How To Fix Them

About Giselle

Giselle Ugarte

Giselle Ugarte is a top online performance coach and CEO of Action Forward. Giselle approaches marketing from the lens of personal development, humanizing the ways we show up in business, online and especially off, with time and energy setting tactics, captivating communication techniques and tangible boundary-setting tools. Giselle is a proud Latina and dog mom of long-haired chihuahua, Penelope Cruz.

Connect with Giselle below.
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A guide to your advanced real estate marketing tool kit.
Click through the menu on that left to see all the incredible perks of your BB Plus membership, as well as tutorials for using them to save more time and sell more homes.
MLS Lookup
Automated Postcard Campaigns
Social Posts
Team Designs
Preset Brand Color
Headshot Library
Other BB Plus Benefits
Using MLS Lookup
Create marketing for your listing in seconds
  1. Find a marketing template you love.
  2. Enter your listing’s MLS number in the left sidebar.
  3. Watch as your listing’s information and photos instantly populate the item.
  1. Double check for accuracy.
  2. Download for free, share on social media, or use our printing and shipping services.
  3. Create marketing for your listing in seconds.
Select a template and try the MLS Lookup!
Using Automated Postcard Campaigns
Take care of your sphere marketing for the year with just a few clicks.
  1. Choose a postcard set.
  2. Customize your postcards with your information and special message.
  3. Upload your contacts’ addresses or purchase a mailing list.
  1. Purchase your direct mail campaign.
  2. Sit back and relax! Each postcard will be automatically sent at the right time throughout the year.
Create your Automated Postcard Campaign!
Setting up team and two-agent branding
Market as a team.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Upload your teammate or team’s information, headshot, and logo.
  3. Open your desired marketing template and select two-agent or team in the left sidebar.
  1. Whatch your teammate or team's information instantly populate the item.
Try team branding by editing a template!
Selecting your preset brand color
Say good bye to “Frankenstein” marketing.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Click the Edit Primary Brand Color widget.
  3. Select your brand color with the color picker or enter the Hexcode and click Select.
  1. Moving forward, every customizable marketing template you edit will automatically load with your brand color.
Using your headshot and logo library
Put your best look forward.
  1. Visit your BB Plus profile using the waffle icon in the to pright corner.
  2. Upload additional headshots and logos.
  3. Click Update to save changes.
  1. Edit your favorite marketing template and click on the headshot or logo image slot to pull up your library of images and select.
Other BB Plus Benefits
Premium Designs & Content
Eye-catching, exclusive marketing material and print collateral branded for you.
Unlimited Downloads
Every standard & premium content piece downloaded as much as you.