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Explore the Marketing Center

Are You in a Real Estate Instagram Rut?

You’re a real estate pro. Just listed, open houses, showings, these are your jam. Social media might not be your first and foremost priority, but it isn’t going anywhere soon. Being an agent AND a content creator might not have been what you signed up for 10 years ago, but now it’s a requirement. If you’re stuck in an Instagram rut, it’s understandable, but that rut is not where you want to be permanently.

Chelsea Peitz is a social media content coach with years of real estate experience under her belt. If anyone understands your trials and tribulations navigating the social media world along with the real estate industry, it’s Chelsea. But let’s take this one step at a time. Conquering Facebook, TikTok, Instagram, LinkedIn, and Twitter all at once is a recipe for disaster. Let’s tackle Instagram in this round.

Here’s what to expect from this course:

  • It’s not about how many followers you have, it’s about who your followers are. Hone in your audience and attract the right followers.
  • Don’t give your potential followers the chance to leave! Lure them in immediately.
  • Harness your humanity and ditch the sales pitch. Being relatable is your best asset.

Real estate pros, this course is free and easy to follow. In a short amount of time, you can start revitalizing your Instagram. Let’s do this. Click HERE to sign up. Did we mention it’s free?

Chelsea's Course

3-Steps to Instagram Success

Breakthrough Broker Resources

10 Engaging Posts for Instagram
Social Media Tutorials and How-To's
Lead Generation Posts
BB+ Engagement Posts

additional helpful on-demand webinars

Your 3-Step Guide to Instagram Success
On-Demand Webinar: 5 Social Media Mistakes and How To Avoid Them
On-Demand Webinar: What To Post On Social Media w/ Chelsea Peitz
On-Demand Webinar: Instagram Best Practices
On-Demand Webinar: Generate More Leads through Instagram

About our President

Eric Sachs

After a successful career as a top-producing real estate agent and building a mid-sized real estate company in Colorado, broker and owner Eric Sachs and his business partner sold their company. Then, they followed their passion for helping those in the real estate industry by founding Breakthrough Broker. Eric is a recognized national speaker and is dedicated to helping real estate agents, title companies, and mortgage companies build successful businesses.

Connect with Eric on Breakthrough Broker!

Website
Facebook
Instagram
LinkedIn

About our guest

Chelsea Peitz

Chelsea Peitz is one of the industry's leading social sales coaches and speaker on all things social media. She is also the host of The Voice of Social Sales and has a long list of accomplishments, including her role as a founding member of the National Real Estate Marketing Mastermind, Inman Innovator of the Year Nominee 2018, and author of Talking in Pictures. Chelsea's personal passions are working out, red wine (not in that order), and family time with her husband of 15 years and 6-year-old son Mason.

Connect with Chelsea below.
Website
Instagram
Facebook
LinkedIn
YouTube

breakthroughbroker
Technology, marketing, & strategy your real estate business needs!

Being a Real Estate Professional is challenging. Finding the time and technology to stay top of mind and generate new business is a full-time job. Breakthrough Broker is here to help.

Equipped with features such as:

Workbooks, checklists, playbooks, and workshops to support the growth and management of your business.
Easy-to-use marketing technology to create and customize professional marketing designs.
Direct mail marketing services and engaging social media content.

Create your free account and join over 600,000 other real estate pros.

Create Free Account

A guide to your advanced real estate marketing tool kit.
Click through the menu on that left to see all the incredible perks of your BB Plus membership, as well as tutorials for using them to save more time and sell more homes.
MLS Lookup
Automated Postcard Campaigns
Social Posts
Team Designs
Preset Brand Color
Headshot Library
Other BB Plus Benefits
Using MLS Lookup
Create marketing for your listing in seconds
  1. Find a marketing template you love.
  2. Enter your listing’s MLS number in the left sidebar.
  3. Watch as your listing’s information and photos instantly populate the item.
  1. Double check for accuracy.
  2. Download for free, share on social media, or use our printing and shipping services.
  3. Create marketing for your listing in seconds.
Select a template and try the MLS Lookup!
Using Automated Postcard Campaigns
Take care of your sphere marketing for the year with just a few clicks.
  1. Choose a postcard set.
  2. Customize your postcards with your information and special message.
  3. Upload your contacts’ addresses or purchase a mailing list.
  1. Purchase your direct mail campaign.
  2. Sit back and relax! Each postcard will be automatically sent at the right time throughout the year.
Create your Automated Postcard Campaign!
Setting up team and two-agent branding
Market as a team.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Upload your teammate or team’s information, headshot, and logo.
  3. Open your desired marketing template and select two-agent or team in the left sidebar.
  1. Whatch your teammate or team's information instantly populate the item.
Try team branding by editing a template!
Selecting your preset brand color
Say good bye to “Frankenstein” marketing.
  1. Visit your BB Plus profile using the waffle icon in the top right corner.
  2. Click the Edit Primary Brand Color widget.
  3. Select your brand color with the color picker or enter the Hexcode and click Select.
  1. Moving forward, every customizable marketing template you edit will automatically load with your brand color.
Using your headshot and logo library
Put your best look forward.
  1. Visit your BB Plus profile using the waffle icon in the to pright corner.
  2. Upload additional headshots and logos.
  3. Click Update to save changes.
  1. Edit your favorite marketing template and click on the headshot or logo image slot to pull up your library of images and select.
Other BB Plus Benefits
Premium Designs & Content
Eye-catching, exclusive marketing material and print collateral branded for you.
Unlimited Downloads
Every standard & premium content piece downloaded as much as you.